
BORNEO INTERNATIONAL CONSUMER
EXPO
10-12 October 2025, Sabah International Convention Centre (SICC)
About The Expo
Discover what makes the Borneo International Consumer Expo a premier destination for business and cultural exchange
About The Expo
The Borneo International Consumer Expo is the largest consumer trade fair in East Malaysia, bringing together a vibrant mix of trade, culture, tourism, and consumer industries under one roof. Showcasing a diverse range of products and services — from cutting-edge technology, lifestyle brands, and consumer goods to traditional handicrafts, cultural showcases, and tourism experiences — the expo serves as a dynamic platform for businesses to connect with customers, industry players, and explore new market opportunities, both locally and internationally. More than just a trade exhibition, the Borneo International Consumer Expo celebrates the unique identity of the Borneo region while fostering business growth, cultural exchange, and tourism development.
Where
Sabah International Convention Centre (SICC)
Motives
Connecting businesses and consumers across Borneo region to an International Level
Event Activities
Discover the exciting activities and experiences awaiting you at our expo



Borneo Fashion Show
Witness stunning collections from local and regional designers
Explore Borneo
Talk of Borneo
Borneo Kids Colouring Contest
Kids Colouring Contest
Kids Play Zone
Fun Activities for Children
Lucky Draw
Win Exciting Prizes Daily
Borneo Star Talent
Witness stunning collections from local and regional designersEvent Venue
Join us at our prestigious venue for an unforgettable expo experience featuring state-of-the-art facilities and excellent accessibility.
Sabah International Convention Centre (SICC)
The Sabah International Convention Centre (SICC) is East Malaysia’s largest waterfront convention venue, located just minutes from Kota Kinabalu city centre and airport. With over 6,000 sqm of exhibition space, a 4,000-seat convention hall, a 1,250-seat plenary hall, meeting rooms, and on-site dining, SICC offers world-class facilities for conferences, exhibitions, and events—all set against stunning sea views.
Floor Plan
SABAH INTERNATIONAL CONVENTION CENTRE (SICC), LEVEL 2
Select a floor plan to view
Gallery
Relive moments from our previous expos and get a glimpse of what to expect at the upcoming Borneo International Consumer Expo
Lucky Draw
Stand a chance to win luxury prizes!
Our Sponsors
We're proud to be supported by these leading organizations who are committed to promoting business and cultural exchange in Borneo











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Supported By
We are grateful for the support from these valuable organizations and partners
Frequently Asked Questions
Find answers to common questions about visiting and participating in the Borneo International Consumer Expo
What are the opening hours of the expo?
The Borneo International Consumer Expo is open from 10:00 AM to 10:00 PM daily from October 10th - 12th 2025.
Is there an entrance fee for visitors?
General admission to the expo is FREE for all visitors. However, some special workshops or events within the expo may require separate registration or fees.
How can I become an exhibitor?
To become an exhibitor, please click on the "Register as Business" button in the Registration section of our website. You'll find all the necessary information about booth options, pricing, and the application process there.
Are there food and beverage options available at the expo?
Yes, there will be various food and beverage stalls within the expo offering local and international cuisine.
Is the venue accessible for people with disabilities?
Yes, SICC is fully accessible with ramps, elevators, and designated facilities for people with disabilities. If you require any specific assistance, please contact our team in advance, and we'll be happy to help.



Register
Join the Borneo International Consumer Expo and be part of this exciting event
Register as Business
Want to showcase your business, product or services?
Register as Participant
Join us as general participant and enjoy the various activities!
Contact Us
Have questions or need more information? Reach out to our organizing team through any of these channels